Why sell online? and its advantages

Selling online is a great opportunity that the new era offers us. E-commerce continues to grow rapidly. It’s more accessible than opening a physical store, with lower initial investment and operating costs. It also eliminates geographical barriers. Your store is open 24 hours a day, and you can reach customers anywhere in the world.  Digital advertising is cost-effective and…

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User-friendly website

A user-friendly website is one designed and developed to provide a pleasant and satisfying experience for visitors. This type of website focuses on usability, accessibility, and ease of navigation, with the goal of meeting the needs and expectations of the target audience. A user-centred design and a clear structure are essential for achieving a user-friendly…

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Web Fonts

Web fonts are typographic fonts designed specifically for use on websites. These fonts allow web designers and developers to use custom, attractive typefaces to enhance the visual appearance and readability of content on web pages. In this online dictionary entry, we’ll explore more about website fonts with questions and answers. What are Website Fonts? Website…

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Paid traffic

Paid traffic refers to visits or users who arrive at a website through advertisements or paid advertising campaigns. Instead of relying solely on organic traffic, which comes from natural sources like search engines or social media, the traffic involves investing money in website promotion to attract targeted visitors and increase visibility.   What is paid…

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Dropout Rate

The dropout rate is an indicator used in various contexts to measure the percentage of people who abandon an action, process, or experience before completion. It refers to the proportion of users, customers, or participants who do not complete a given task or activity, whether on a website, a mobile app, a purchasing process, or…

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Keyword research process

The keyword research process is a series of steps taken to identify and select the most relevant and valuable keywords for an SEO (Search Engine Optimization) strategy. This process is crucial for understanding how users search for information online and optimizing content to improve search engine visibility. What is the keyword research process? Keyword research…

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What does a web designer do?

In the competitive world of digital marketing, hiring a web designer has become a necessity for any business that wants to stand out. This professional is not only responsible for creating a visually appealing website but also focuses on functionality and user experience. A user’s first impression of a website can be decisive, and this is where…

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Improve your Google My Business

Remember the Yellow Pages, where you could find the phone number and address of that business you were looking for? Now that business directory is Google My Business. The latter is now known as Google Business Profile. The best part is that you don’t even need to click to get information about the company. At…

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WordPress and Custom Website Overview

WordPress vs Custom Website: Image Credit: FreePik What Is a WordPress Website? WordPress is a popular content management system (CMS). It powers over 40% of websites worldwide. With WordPress, you can create blogs, e-commerce sites, or portfolios. It offers pre-designed themes and plugins to extend functionality. Advantages of WordPress Websites Ease of Use WordPress is…

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