What does a web designer do?

In the competitive world of digital marketing, hiring a web designer has become a necessity for any business that wants to stand out. This professional is not only responsible for creating a visually appealing website but also focuses on functionality and user experience. A user’s first impression of a website can be decisive, and this is where…

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Improve your Google My Business

Remember the Yellow Pages, where you could find the phone number and address of that business you were looking for? Now that business directory is Google My Business. The latter is now known as Google Business Profile. The best part is that you don’t even need to click to get information about the company. At…

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Creating content is not doing SEO

While creating content is useful for generating user interest and, in part, helps them find us when they search on Google, this isn’t enough without other techniques, as any SEO agency in Mexico or anywhere else in the world knows. It’s important to emphasize that SEO will help you have a well-structured website, and this requires specialists….

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SEO Audit

If you have a website, have you considered whether it’s well-designed? Not whether the design is pretty, but whether it’s well-built and Google-friendly. To find out this, it’s very useful to conduct an SEO audit . But do you know what it is and why it’s important? What is an SEO audit? In short, it involves analyzing…

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Is investing in SEO expensive?

When we’re considering hiring a service, the first question we ask ourselves is: will it be expensive to invest in SEO? As SEO consultant Kris Gomula says , investing in SEO should be viewed as a long-term investment. Furthermore, it doesn’t have to be a huge budget to become more visible on Google. Gomula has his own…

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Impact of content on a website

Content is king. That’s what content marketing has been saying for years. But have you ever wondered why? There’s no doubt that the content of a website is crucial. Videos, images and text are the components of that magnet that will attract users and make them come back again and again. Would you return to a website…

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The power of link building and outreach

Among the many strategies that exist in digital marketing, link building and outreach have become two of the fundamental pillars to increase online visibility and improve search engine positioning. Today I am going to explain what they consist of and the key advantages they offer to companies looking to stand out in the competitive digital world. What…

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Next 10 Years in SEO: How AI will redefine search traffic?

Over the past decade, online marketing has undergone significant transformations due to technological advancements. Artificial intelligence (AI), especially generative AI, has been one of the most debated innovations, generating mixed opinions about its impact on the Internet.  Some experts and media outlets have raised concerns, suggesting that AI could radically transform the way we interact on the…

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SEO for voice search

SEO for voice search has revolutionized the way people interact with search engines. With the rise of virtual assistants like Siri, Google Assistant, and Alexa, users are increasingly turning to voice search for quick and accurate answers. These types of queries present new opportunities, but also challenges for traditional SEO strategies. Have you ever wondered how to…

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