After the launch of Google AdWords in 2000, new formats and trends began to emerge in search engine advertising. One of these was the image ad, a combo that allowed for photographs and a more eye-catching design to attract customers. What is an image ad for? This format is one of the most popular when…
As we have already been told over the last year, the paradigm in Google Ads is changing and more and more emphasis is being placed on the quality level of the advertisements in any type of campaign. So, in this post, we leave you some tips to give a twist to your Search Network, Display and Shopping ads…
Google Ads vs Facebook Ads: Introduction: The Battle of Ad Giants Digital marketing has two major players: Google Ads and Facebook Ads. Both platforms dominate their respective spaces, but which one should you choose for your business? Let’s break down the key differences and benefits. Image Credit:FreePik Understanding Google Ads What Are Google Ads?…
