A user-friendly website is one designed and developed to provide a pleasant and satisfying experience for visitors. This type of website focuses on usability, accessibility, and ease of navigation, with the goal of meeting the needs and expectations of the target audience. A user-centred design and a clear structure are essential for achieving a user-friendly…
Web fonts are typographic fonts designed specifically for use on websites. These fonts allow web designers and developers to use custom, attractive typefaces to enhance the visual appearance and readability of content on web pages. In this online dictionary entry, we’ll explore more about website fonts with questions and answers. What are Website Fonts? Website…
Paid traffic refers to visits or users who arrive at a website through advertisements or paid advertising campaigns. Instead of relying solely on organic traffic, which comes from natural sources like search engines or social media, the traffic involves investing money in website promotion to attract targeted visitors and increase visibility. What is paid…
The dropout rate is an indicator used in various contexts to measure the percentage of people who abandon an action, process, or experience before completion. It refers to the proportion of users, customers, or participants who do not complete a given task or activity, whether on a website, a mobile app, a purchasing process, or…
Bounce Rate is a very necessary metric when tracking online traffic. In this case, it counts users who bounce, that is, those who access a website and then leave immediately. What is the bounce rate? It’s a method for identifying bounce rates on an online page. That is, it reports how many people visit a website and…
The keyword research process is a series of steps taken to identify and select the most relevant and valuable keywords for an SEO (Search Engine Optimization) strategy. This process is crucial for understanding how users search for information online and optimizing content to improve search engine visibility. What is the keyword research process? Keyword research…
In the competitive world of digital marketing, hiring a web designer has become a necessity for any business that wants to stand out. This professional is not only responsible for creating a visually appealing website but also focuses on functionality and user experience. A user’s first impression of a website can be decisive, and this is where…
Remember the Yellow Pages, where you could find the phone number and address of that business you were looking for? Now that business directory is Google My Business. The latter is now known as Google Business Profile. The best part is that you don’t even need to click to get information about the company. At…
While creating content is useful for generating user interest and, in part, helps them find us when they search on Google, this isn’t enough without other techniques, as any SEO agency in Mexico or anywhere else in the world knows. It’s important to emphasize that SEO will help you have a well-structured website, and this requires specialists….
If you have a website, have you considered whether it’s well-designed? Not whether the design is pretty, but whether it’s well-built and Google-friendly. To find out this, it’s very useful to conduct an SEO audit . But do you know what it is and why it’s important? What is an SEO audit? In short, it involves analyzing…
